Zomato made a bold move by rebranding its parent company to Eternal Ltd.. This name change marks a pivotal shift in the company’s long-term strategy, as it ventures beyond food delivery services into quick commerce, B2B supply, and logistics. CEO Deepinder Goyal emphasized that this rebranding is not just about a new name, but reflects the company’s ambition to build a sustainable, multifaceted business.
Eternal Ltd. to Oversee New Business Units
As part of this rebranding, Eternal Ltd. will now serve as the parent brand, with Zomato being one of its business units. The company’s future will include ventures like Blinkit—a quick delivery service for everyday products—and Hyperpure, which provides fresh ingredients to restaurants. District, a logistics unit, will also enhance Zomato’s supply chain and delivery capabilities. This strategic shift marks the company’s transformation from a single-service model to a diversified corporate entity.
The Significance of the Name ‘Eternal’
The name Eternal was chosen to reflect the company’s focus on long-term sustainability and staying relevant across generations. According to Goyal, the name symbolizes a future-proof vision that will persist through time. This change aligns with Eternal Ltd.‘s mission to create a global, sustainable business with a diversified portfolio.
Adoption of a Decentralized Leadership Structure
Eternal Ltd. is also embracing a multi-CEO model, with each business unit having its own CEO. This decentralized structure will allow for more specialized leadership, enabling faster decision-making and tailored strategies for each unit’s unique market. The move is designed to help Eternal Ltd. strengthen its competitive edge in the global market.
Looking to the Future
The rebranding to Eternal Ltd. is more than just a name change—it is a symbol of the company’s strategic evolution. With a focus on innovation, new initiatives, and a decentralized leadership structure, Eternal Ltd. is positioning itself for long-term success and aiming to become a key player across various industries for more latest news information chek karmasangsthan
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